I’m a Liverpool based designer who’s spent the last 6+ years shaping some of the beauty industry’s most-loved products. I’ve had the chance to work with brands such as Revolution Beauty, P.Louise, Lullabellz and many more.  Creating both product designs and brand impact that have gone on to become global best-sellers, landing in retailers such as in  Ulta Beauty & Walmart, as well as UK staples like Superdrug and Boots.

I’ve been glued to a computer since I was a child, so turning that passion into a career feels like second nature. Along the way, I’ve built up a versatile skill set that covers everything from concept development and packaging design to campaign strategy, digital design, and social storytelling. Whether it’s bringing a new product to market or creating a cohesive brand experience, I mix trend-driven creativity with strategic thinking to deliver visual outputs that build brand momentum and sell.

I’ve never approached design with limits — it’s about creating work that feels fresh, meaningful, and commercially impactful. It’s this ambition and love for what I do that continues to open doors and keep me inspired every day.